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Celebrating & Championing Our Community
Celebrating & Championing Our Community
Representation Matters
Representation Matters
This Black History Month, we're proud to celebrate the incredible contributions of our Black community.
Representation matters and we are committed to offering a range that reflects the rich diversity of our customers. Check out some of the products we offer and sell on our website that support, celebrate and champion our Black communities.
OUR PRODUCTS
OUR PRODUCTS
Check out the products that we sell that support, celebrate and champion the Black community.
Our Inclusive Neutral Underwear Range
Our Inclusive Neutral Underwear Range
Appealing to a Diverse Range of Customers
Appealing to a Diverse Range of Customers
As a leading lingerie retailer, it’s so important that we reflect the diversity of our customers within our lingerie product range so that our collection appeals to a diverse range of customers. In doing so, we're offering lingerie choices for everyone. Our range has grown significantly over the past few years, selling in over 80 countries makes it more important than ever for us to offer a range of neutral tones that are suitable for an array of skin tones.
At NEXT we currently have many neutral tones within the collection. We are consciously inclusive when considering growth in this range. This is not only driven by sales data, but also by always thinking about our customer and their needs. For SS26, we plan to expand options within each of these colours to grow the choice for the customer. We also offer black and white at either end of this colour palette.
We Sell Kitsch Products!
We Sell Kitsch Products!
Helping to Protect Your Crown
Helping to Protect Your Crown
For many years, bonnets have been an essential part of Black hair care and are used as a method for protecting textured and curly hair throughout the night.
For many years, bonnets have been an essential part of Black hair care and are used as a method for protecting textured and curly hair throughout the night.
Textured, curly and coily hair types are beautiful but delicate. The smooth satin bonnet helps to protect hair from the pulling, tangling and moisture loss that can happen with cotton pillowcases. It helps with:
Textured, curly and coily hair types are beautiful but delicate. The smooth satin bonnet helps to protect hair from the pulling, tangling and moisture loss that can happen with cotton pillowcases. It helps with:
Reducing Breakage
Retaining Moisture
Preserving Styles (curls, twists, braids)
Reducing Breakage
Retaining Moisture
Preserving Styles (curls, twists, braids)
By offering this product on our website, we are championing and serving our Black community, ensuring that everyone has access to the best tools to care for and celebrate their natural hair.
By offering this product on our website, we are championing and serving our Black community, ensuring that everyone has access to the best tools to care for and celebrate their natural hair.
Celebrating Curls with BOUCLÈME
Celebrating Curls with BOUCLÈME
We feature BOUCLÈME, a brilliant Black-owned business founded by Michele Scott-Lynch.
We feature BOUCLÈME, a brilliant Black-owned business founded by Michele Scott-Lynch.
Michele is from a mixed-Jamaican heritage and was inspired by her own journey with natural hair. She created BOUCLÈME to fill a gap in the market. These products are specifically formulated for the needs of 3a to 4c curls and coils. The range comes from her lived experience and is a great way to care for textured, curly and coily hair.
This is way for us to serve our customers authentically, providing products created for the community and helping to support Black entrepreneurs.
We Sell Spice Kitchen
We Sell Spice Kitchen
Flavours of Africa & More
Flavours of Africa & More
We sell Spice Kitchen at NEXT, a brand that celebrates and champions authentic recipes and traditions. Both the recipe book and the Middle Eastern & African Blend spices can help you to craft and bring out authentic and vibrant flavours from this cuisine. This brand celebrates the history of the Black community through food and we're proud to support.
We sell Spice Kitchen at NEXT, a brand that celebrates and champions authentic recipes and traditions. Both the recipe book and the Middle Eastern & African Blend spices can help you to craft and bring out authentic and vibrant flavours from this cuisine. This brand celebrates the history of the Black community through food and we're proud to support.
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